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Visual Search:

Visual search is a type of perceptual task.Perceptual is the organization, identification and interpretation of sensory information in order to represent and understand the presented information or environment.

It required the typically involves an active scan of the visual environment fro a particular object or feature among other objects or feature.1st feature is the target and 2nd is the distractors.

Psychologists have studied how we search, and what can make search easy and what can make search hard. For example, try the find a red circle in the picture on the left and in the picture on the right. In both cases, there is just one red circle, but it is much easier on the left. The red circle "stands out", this is known as the pop outphenomenon.Practical examples of using visual search can be seen in everyday life,such as when one is picking out a product on a supermarket shelf or when you go to buy a dress on a showroom statue.When animals are searching for food amongst piles of leaves,when trying to find your friends in a large crowd of people.Simply when playing visual search games as Where's Wally in Hollywood and so on.

Visual Search technology turns images of interest (from real life, the Internet, or social media screenshots) into shopping opportunities from the retailers’ inventory. Advanced Visual Search technology uses AI (artificial intelligence) to understand a visual scene and act upon it.To date this

technology has been successful used in the online fashion industry, helping consumers locate the clothes and accessories they view in media such as images and video. Companies such as Syte(company name)are now expanding their Visual Search capabilities to offer home decor retails an opportunity to use the ground breaking technology. 

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